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Greg Sarafin, Sarafin Advisory

Avanish Sahai
Tidemark Fellow
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Avanish Sahai
Tidemark Fellow
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This season features conversations with key decision-makers who have shaped the evolution of today's leading technology platforms and ecosystems. We talk to C-suite executives, board members, investors, and others who have been instrumental in driving platform transformation at scale.

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In our latest episode, Avanish Sahai sits down with Greg Sarafin, Founder of Sarafin Advisory and former Global Vice Chair - Alliances and Ecosystems at EY, for a masterclass in strategic ecosystem orchestration. They discuss:

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  • Greg's journey at the intersection of technology and professional services, including his role building EY's global partnerships practice into a substantial business driver
  • Why most companies remain confused about partnerships, platforms, and ecosystems, and how successful companies are "built from the ground up" to orchestrate ecosystems
  • Microsoft's transformation under Satya Nadella as the gold standard for ecosystem strategy - shifting from competing against everyone to becoming a platform that orchestrates the capital of hundreds of thousands of companies
  • Why the future belongs to companies that shift from linear value chains to orchestrated ecosystems where they either orbit around or become the center of mass for other participants
  • The urgency for C-suites to think beyond operational AI improvements and envision what their industry will look like in five years

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